Advertising Sender IDs will be in the pattern of XY-1ZZZZZ where XY denote for Operator Code with Area Code, eg. TD, BL, LM etc; 1 denote for the category as listed in NCPR; and ZZZZZ denote for the 5 digit code provided to the telemarketer by the Access Provider. No other types of sender IDs will be used as well as dynamic sender ID, Numeric Sender ID etc. Our customers will be special to use the multiple sender IDs that has been allotted to Us by different operators. Advertising Sender IDs will be in the pattern of XY-ABCDE where XY denote for the operator code with area code and ABCDE denote for a 5 digit Alpha-Numerical code as want by the customer.